About our Chinese brand

Our Chinese name, pronounced "Yu Tong Lian Da", means "Domains Connect Connect Connect", with "the three connects" sounding like "TLD". This name expresses our mission using contemporary Mandarin. All Chinese characters in our brandmark and logos are connected, as are the eight dots in our octagonal logos, symbolizing the power of our TLDs to connect Chinese netizens with the Chinese web, and to connect the world to China.

Brand assets

As the provider of premium Chinese domain names, TLD Registry has developed an attractive brand for Dot Chinese Online & Dot Chinese Website. We're pleased to provide access to our brand assets for approved use by our registrars, stakeholders, members of the media and for fair-use purposes.

TLD Registry Corporate Identity Guidelines

Brand guidelines for registrars, resellers, and other partners.

Download the latest TLD Registry CI Guidelines booklet in English (3.3MB PDF)

Download the latest TLD Registry CI Guidelines booklet in Simplified Chinese (3.3MB PDF)

Dot Chinese Online English Logo

dot chinese online english logo RGB transparent PNG 72 dpi

The Dot Chinese Online English Logo is recommended for use in all parts of the world except China's mainland.

Dot Chinese Online Chinese Logo

dot chinese online chinese logo RGB transparent PNG 72 dpi

The Dot Chinese Online Chinese Logo is recommended for use in China's mainland.

Download the full Dot Chinese Online Logo Kit

The logo kit includes:

  • CMYK EPS
  • CMYK & RGB JPEG
  • CMYK & RGB PNG with transparent background in 72/150/300 DPI
  • CMYK & RGB TIFF in 72/150/300 DPI

Download the Dot Chinese Online Logo Kit

Dot Chinese Website English Logo

dot chinese website english logo RGB transparent PNG 72 dpi

The Dot Chinese Online English Logo is recommended for use in all parts of the world except China's mainland.

Dot Chinese Website Chinese Logo

dot chinese website chinese logo RGB transparent PNG 72 dpi

The Dot Chinese Website Chinese Logo is recommended for use in China's mainland.

Download the full Dot Chinese Website Logo Kit

The logo kit includes:

  • CMYK EPS
  • CMYK & RGB JPEG
  • CMYK & RGB PNG with transparent background in 72/150/300 DPI
  • CMYK & RGB TIFF in 72/150/300 DPI

Download the Dot Chinese Website Logo Kit

Dot Chinese Online & Dot Chinese Website English Lockup Logo

TLD-Double-Logo_EN_RGB

The Lockup Logo combines both logos in their standard lockup. This is recommended for use in all parts of the world except China's mainland.

Dot Chinese Online & Dot Chinese Website English Lockup Logo

TLD-Double-Logo_CN_RGB

The Lockup Logo combines both logos in their standard lockup. This is recommended for use in China's mainland.

Download the full Lockup Logo Kit

The logo kit includes:

  • CMYK EPS
  • CMYK & RGB JPEG
  • CMYK & RGB PNG with transparent background in 72/150/300 DPI
  • CMYK & RGB TIFF in 72/150/300 DPI

Download the Dot Chinese Online & Dot Chinese Website Lockup Logo Kit

For a downloadable informational brochure about Dot Chinese Online, please click on any of the links below:

Download the latest TLD Registry booklet in English (PDF)

Download the latest TLD Registry booklet in Simplified Chinese (China mainland Mandarin) (PDF)

Download the latest TLD Registry booklet in Traditional Chinese (Hong Kong Cantonese) (PDF)

Download the latest TLD Registry booklet in Traditional Chinese (Taiwan Mandarin) (PDF)

This post is also available in: Chinese (Simplified), Chinese (Traditional)